FAQ.

Answers to Common Questions

Frequently asked questions.

Below, you’ll find answers to some commonly asked questions about North Light Marketing’s services. If you have any specific inquiries or concerns not covered here, please feel free to reach out directly. I’m here to help and happy to provide more information regarding your specific situation and needs.

Can you work with my existing website?

Absolutely! I can help refresh your existing website to better meet growing user needs and evolving business services. It’s important to note that some platforms have limited design and functionality options. After a thorough review, if your new website goals cannot be achieved with your current platform, we can dicuss the option to migrate your website to a platform that offers unlimited design possibilities and advanced functional integration capabilities, often for a lower monthly rate.

How long does it take to design and launch a new website?

The timeline varies depending on the complexity of the project. Typically it takes between 4 to 12 weeks. Components such as the number of pages, certain function integrations, and additional brand development time impact the estimated completion timeline.

Do you offer website maintenance and support?

Yes, I offer ongoing maintenance and support packages to keep your website updated, secure, and running smoothly. Please submit a custom quote to get an accurate cost estimate for your website. 

How do you measure the success of advertising?

I use various metrics such as clicks, click-through rates, and conversion rates to evaluate and optimize the performance of your campaigns.

What types of graphic design services do you offer?

I offer a variety of digital and print design services. This includes (but is not limited to) logo design, brand guidelines, posters, brochures, social media graphics, slide decks, sell sheets, infographics, office signage, business cards, stationery, event invitations, programs, and food/ service menu designs.

How do you approach brand development?

I collaborate closely with you to deeply understand your business values and goals. Using this foundation, I develop design options that form a cohesive visual identity resonating with your vision and audience. Together, we refine these options to create a comprehensive brand package complete with guidelines for easy reference. Beyond colors and logos, these guidelines encompass tone, messaging, and overall business approach, ensuring consistency across all your brand communications.

I'm interested in multiple services, what are my options?

In this situation, there are two options to consider. You can either request a custom quote that can encompass the projects, or you can purchase a set number of hours per month that can be used to access the full suite of my services and can be implemented as needed to accomplish your goals.

Purchasing an amount of hours per month is better suited to longer-term partnerships or projects that require ongoing support.

What types of content can you create?

I can create blog posts, articles, infographics, voice overs, videos, and other types of content that provide value to your audience and support your marketing goals.